Content Planning Articles
Blog posts to help you grow your blog and reach your audience.

How to Create Original Content for Your Niche Blog
Do you want to know how to create original content that will let your brand stand out? This article shares 8 tips for creating unique posts for your blog.

What Is a Content Brief? 25 Key Points to Include
Not sure what is a content brief? This document clarifies your exact requirements when outsourcing your blog’s content writing. See what to include.

What Is a Content Audit & Why Your Therapy Blog Needs One
Check the quality of your therapy blog regularly with a content audit. Here is a list of aspects you should monitor. Doing this will improve your site authority.

What Should I Blog About as a Therapist? 10 Practical Ideas
A question I’m often asked by therapists is ‘what should I blog about?’ There’s so many options and ideas, but here we list 10 of the easier ones with which to get started.

Why Blog? With Video & Audio Booming, Do People Still Read?
Blogging is still relevant despite the boom in video & audio content. Do not ask the question ‘why blog?’ Now is the best time ever to start blogging.

Plagiarism 101 – Why & How to Avoid Stolen Content
What is plagiarism and why does it matter? In this plagiarism 101 post, the reasons why plagiarism in blogging must be avoided is explained.

Follow This Link: How Well Do You Know Link Jargon?
Understanding links and related jargon can be as clear as mud. In this article we list and explain all hyperlink jargon. Follow this link to find out more.

12 Proven Blog Formatting Tips To Better Engage Your Readers
This is how you should engage your readers with these 12 proven blog formatting tips.

Has the Google Analytics Bounce Rate Been Bounced?
Is the Google Analytics Bounce Rate a worthwhile indicator of a website’s performance? Is it still available in GA4? Find out here.

Deer in the Headlines: The Best Alternate Heading for This Article Would Be…
Do you want to improve the performance of your blog articles by writing enticing headlines that attract more readers instantly? Then this article might be worth the read!

Should You Get a Niche Freelance Writer for Your Budding Blog?
If it is time to get a writer for your blog, you need to consider whether a niche freelance writer is what you need or not. They have unique advantages, which we discuss here.

What Is a User-Friendly Website? 10 Dos & Don’ts
Wondering, “What is a user-friendly website?” This blog article shares some of our top user-friendly website design dos and don’ts.

5 SEO Don’ts Blog Owners Must Avoid
This article lists SEO don’ts to help blog owners avoid making costly mistakes that can affect their rankings.

8 KPIs to Measure Blog Performance & 5 Reporting Tools
How should you measure your blog performance? What is important to consider? What tools should you use? We share a few simple explanations to help you onboard.

How to Guard Your Blog’s Reputation
For a blog owner, a good reputation vs a bad one is the difference between feast and famine. Read this interview on how to keep yours.

Writing Agencies vs Freelance Writers. Which Is the Best?
The joys and challenges of working with freelance writers, and the best way to get freelance writing to help you grow your blog.

Understanding SEO for Writers – 6 Excellent Points
Writing and blog writing is not the same. Blog writers have to know ‘SEO’ Search Engine Optimization. We share 6 pointers for writers switching to blog writing.

What Is the Meaning of ‘Quality Content’?
This article provides a brief overview of the meaning of quality content, and how Google evaluates websites for this.

Google’s Helpful Content Update – A Quick Overview
To all blog owners, here is a quick read to explain the recent Google ranking update, and what you can do to improve your site. Plus a free ready-to-use spreadsheet to assess your site.

How to Pick the Best Proofreading Service
If you are unsure how to pick the best proofreading service, then we answer your questions here.

The Importance of Graphic Design for Blog Posts
In this article, we explore the importance of graphic design for blog posts and the many benefits it offers to businesses.

What is the Meaning of YMYL – Your Money or Your Life?
It is important to know the meaning of YMYL – “Your Money or Your Life” as it can have a massive impact on your website’s SEO.

5 Revealing Writer Interview Questions
If you want to appoint writers to expand your blog and grow your brand, take heed of our 5 revealing writer interview questions.

What is a Content Calendar and Why You Need One
A content calendar is the best way to organize and plan your posting schedule. Find out what content planning is about and why it’s important for your blog.